Greetings all,
Still need another week to get a few reviews prepped, so I thought I’d talk about book covers.
Last time, I talked about font and text. I’ve seen a lot of great covers ruined because of text, but this time, I’d like to point out the subtle things about light that make an image feel more realistic.
Usually, when someone looks at a cover, and it just feels wrong, it’s because the light is off. Most untrained eyes won’t be able to note the shadows are going the wrong way or the center of interest isn’t separated enough from the background. What the viewers do notice though is a general feeling of “not right.”
As I normally do, I’m not going to call out covers I think did it wrong. First off, it’s not very nice. Second off, I’m much more invested in showing off covers that did it right.
So I’d like to take a look at a few covers and explain how the light made the image work.
This cover is an example of controlled shadows, and well done rim light. The rim light is the bright light surrounding the subject. What it does is separate the subject from the background. It helps the character leap off the cover. It adds dimension to the cover.
The key light (the main light making it so we can see what’s going on) is coming from above the subject. The brim of the hat casts a shadow down over the bridge of the subject’s nose.
Notice how the face is lit. The artist used the light from that wand (or staff or whatever) to give his face a little detail. That’s a nice touch, and a good understanding of light. That staff light acts as a fill light. Fill lights soften shadows or remove shadows depending on what the artist wants. Not that there are shadows. Shadows are important. An image without any shadow is called flat. No one wants a flat image. In terms of lighting, this image does everything an artist should do.
This image also stands out because of its light.
Notice this also has rim light. I teach my students, “Everything is better with a backlight.” I tend to believe in that to an obstinate degree.
This technique is called split light. The light comes from the left. Note the face has two sides: a lit side, and a shadow side. What’s really important is that same rule (left side brighter than the right) holds true to the whole body.
Also notice that the subject stands out from a clean, back-lit background. When artists understand light, they can make an image feel three dimensional even though they work in a two-dimensional medium.
So when you’re hire an artist, look at their work. Are the shadows consistent? Does the subject stand out from the background, or does the subject look pasted onto the background? Are there highlights (a spot on the subject that is brighter than the rest)? These questions will help you find the more talented artists from the newer ones.
Thanks for reading,
Matt
Didn’t think that much went on to make a cover stand out.
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Oh my gosh there’s so much! I’ve only covered a few of them. I’d say light and text are the biggest, but composition is up there. Directional lines of force are nice. I’ll do a post for each of these whenever I don’t know what to do with myself or when I don’t have a book review to post. If you’re interested or looking at cover artists, I’d be happy to help or provide advice.
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Yeah definitely it’s something I find quite interesting. I didn’t know this much effort went into cover art. Even though I should of as some times that is the first thing that draws your attention to the book itself.
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Light is huge, but I had really never thought about what made one cover pop but not another. Great post.
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Thanks. Yeah, a lot of people can always state “that’s nice” or “that feels weird,” but they don’t know why. I just want to peel back the curtain a bit to help authors looking for cover artists be more aware of how to evaluate art. Thanks for the compliment. I’m glad to know this info is helpful.
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I am the John Snow of art and design. If you have the chance, would you do a round up of book cover artists you’d recommend with their strengths? Just an idea! Going to check out your other posts on cover design 😀👍
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I’ll post a list of artists I like. Just let me have a few days to narrow it down.
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No rush! 😀
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Any of the book cover of the month winners would be good. More specifics to come.
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I’m thinking about my next cover and this had some really good information. Thanks
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Great! There’s another article in here somewhere about font and type. I think that might help you too. I appreciate you stopping by, and I’m glad that blog was helpful to you.
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